B2B SaaS Marketing
Are you looking to achieve growth? I offer a range of marketing consultancy services for startup and venture-backed B2B SaaS companies. Designed to attract the right visitors, keep the trials coming in, create happy customers—and increase MRR.
I am a thinker, strategist, designer and experienced artisan, professionally curious and fiercely collaborative. I uncover potential, communicate strength and help SaaS founders realise their ambitions through insightful brand strategy, crafted design and innovative marketing solutions.

Serious about growth?
I am too
If you have no sense of what works and what doesn’t, you’re travelling without a sense of direction.
Sounds familiar? Don’t worry; I help B2B SaaS founders, sales leaders, and marketing teams earn prospects and customers’ trust.
From marketing strategy to execution, I’ll build market presence, turn the right strangers into leads, and enable you to close more deals in a digital-first world.


What I Do
Using a combination of content marketing, SEO, social media, paid media, and market understanding, I help you differentiate before your competitors have got out of bed.
Who I Work With

Create a market presence

Deliver better-qualified leads

Build trust with prospects
Why Use Me?
You’ve built an innovative SaaS solution. So what’s next? I build results-driven inbound marketing strategies to increase awareness and grow revenue.
Increase Traffic
Get the right people to the right place on your website.
Convert Leads
Give prospects pre-sale value and a reason to become a lead.

Nurture Relationships
Stay in contact with leads that aren’t ready to speak to sales.
Close Deals
Arm your salespeople to have the best first interaction and build trust.
Happy Clients
Check out some of the incredible clients I’ve worked with. I keep pace with changing technology and trends, enabling me to deliver outstanding marketing solutions for my clients. Here is what my clients say about me:

“In a nutshell the best marketing advice and service, we have had! Helen and her team are honest and straightforward, which made my life easy and my business busier. Helen takes the time to get to know your business and has the knowledge to take it to the next level. I have had 3 previous web developers build me a site only to be left disappointed – I wrongly thought Helen would be the same. I am so pleased I took a chance and went with Helen Cope. Thank you so much”
Naomi O’Hara – TCA
