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How to develop and manage your marketing budget

Marketing is vital for any business to grow and the cold hard truth when it comes to marketing is that you are going to need to spend out on it if you want it to work. The more and more that you want to add into your marketing campaigns and plans, then the more that...

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Developing a business development strategy

One thing that is all too often said in business is ”I just don’t have the time”. Whilst it may sound like an excuse, this really is the case for many people. Especially when it comes to business development. You may be happy with how your business is ticking along....

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Guaranteed Page One Google Rankings

We would all love to sit at the top spot in the first page of Google, but it’s not that simple. Most SEO companies will claim they will propel you to the top, but would it generate any real value to your business? Here I explore the realities of achieving the number...

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Website Migration SEO Checklist

After many months of preparations, your new website is ready to go live; you’ve done everything that you needed to do to make sure that the design and development are looking great, swiftly after switching to your new website your organic traffic starts to drop.  Fear...

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Facebook Pixel Update & What You Need To Know

Have you recently received an email from Facebook about their Pixel update? Fear not we explain what this all means and what you may want to get your web developer to change to ensure your Facebook Pixel is tracking to its full capabilities.

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Grow Your Audience With Instagram Hashtags

FIND INSTAGRAM HASHTAGS TO ATTRACT FOLLOWERS You’re posting gorgeous photos on Instagram and you’re using scheduling software to make sure your branding is on point, but how do you find Instagram hashtags to use? If you’re already creating great...

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Tik Tik : The New Social App In Town

Technically, Musical.ly is dead, and Vine has been rolling in its grave for years, now. But the spirit of seconds-long videos of tweens lip-syncing, Justin Bieber pretending to be funny, and endless, sometimes dangerous meme challenges lives on in...

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What Should My Website Include?

Every time a new person lands on your website, your business goes through a "job interview" of sorts. People are critiquing what they see in detail, establishing an opinion of you, and determining if it's worth getting to know you further, and most...

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Why you need a logo

What is a logo? A logo is a combination of text and visual imagery that serves two purposes. It tells people the name of the company and it creates a visual symbol that represents your business. Some logos have powerful symbolic association connected to people’s...

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Results-oriented marketing insights and advice for start-up and growing B2B SaaS companies,